It’s hard to believe any thinking person would take these ads seriously. They look like Daily Show parodies.

Living in a reliably blue state, I missed out on some of the more egregious Republican attack ads. But having now viewed some of Mr. Davis’ greatest hits, I wonder how much talent it really takes to churn out these absurd spots. The formula seems pretty simple: Identify 2-3 candidate vulnerabilities and exaggerate them with quotes taken out of context, misleading juxtapositions, a handful of bad actors, and a sinister voice over narration. Toss in a few conservative boogie men (child molesters, welfare queens, sex educators, scary black criminals) and voila–you have your spot.

Or maybe the devil just makes it look easy for his own nefarious reasons. Speaking of which, what is with Fred’s hideous haircut? He looks like a New Age motivational speaker or a Bee Gee.